What Is Search Engine Marketing?
If you're a total newbie to Search Engine Marketing, you should know that it's a type of marketing method that relies heavily on keywords to reach out to potential customers. It's no secret that people search for things online using keywords that they'd type in Google's search engine.
With Search Engine Marketing, you need to know what a searcher is expecting when he or she types a keyword, build web pages around those keywords relevant to what the searcher is expecting and then making those web pages rank on Google. Can you make money with Search Engine Marketing?
Well, that really depends on the keyword you're targeting. Certainly, not all keywords are created alike, and there are keywords where the searcher is merely looking for information about something.
To get started, you need to have a website, a list of keywords you're targeting, content built around those keywords, and working knowledge on on-page SEO and off-page SEO. If you don't know anything about SEO, it basically means Search Engine Optimization and it's basically the art of making your website rank on Google for the keywords that you're targeting. Your content, no matter how good it is, is no good if it's not ranking on search engines.
But for us, however, if you really want to make money with Search Engine Marketing, the first skill you need to master is that of keyword research.
Not all keywords are created alike and there are so-called buyer keywords where people are looking forward to buy something. Find these keywords and you will earn a lot of money, or at least some.
With Search Engine Marketing, you need to know what a searcher is expecting when he or she types a keyword, build web pages around those keywords relevant to what the searcher is expecting and then making those web pages rank on Google. Can you make money with Search Engine Marketing?
Well, that really depends on the keyword you're targeting. Certainly, not all keywords are created alike, and there are keywords where the searcher is merely looking for information about something.
To get started, you need to have a website, a list of keywords you're targeting, content built around those keywords, and working knowledge on on-page SEO and off-page SEO. If you don't know anything about SEO, it basically means Search Engine Optimization and it's basically the art of making your website rank on Google for the keywords that you're targeting. Your content, no matter how good it is, is no good if it's not ranking on search engines.
But for us, however, if you really want to make money with Search Engine Marketing, the first skill you need to master is that of keyword research.
Not all keywords are created alike and there are so-called buyer keywords where people are looking forward to buy something. Find these keywords and you will earn a lot of money, or at least some.
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posted by Vittoria @ January 23, 2014
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