Wednesday, August 6, 2014

How Are Co-Branded Prepaid Cards Beneficial For Your Business?

By John Stealth


In today's world, consumers have many payment options available to them that they can use to purchase goods and services from various companies. These payment choices include; credit cards, debit cards, cash, checks, money orders, bank drafts, and even prepaid credit cards.

What Are Prepaid Credit Cards? Prepaid credit cards are not genuine credit cards as there is no money lending applicable here. A prepaid card is simply a means of using the money that you have within your account via a credit card without overspending your account finances.

Defining Co-branded Prepaid Cards. Large and small businesses may provide their employees and customers with a co-branded prepaid card. When the employees and customers apply for the card, they will get the chance to use the card to make purchases globally.

On the co-branded card, people will find the logo of the company and the logo of the two leading prepaid card programs, MasterCard and Visa. The companies work in unison with card program providers to provide people with the opportunity to make a purchase.

Business Benefits of Co-Branded Cards A co-branded prepaid credit card can bring a number of benefits for your commercial enterprise. Some of the most common advantages include:

How Does A Co-Branded Credit Card Help Your Business? Having a co-branded prepaid card for your company can be quite beneficial for your business in the following ways:

- A co-branded card allows you to collaborate with MasterCard or Visa to provide the services of prepaid transactions with the help of a prepaid card program.

- It is a safer means of making purchases and thus, will be used more easily by your customers, increasing profits for your store as well.

Customers will be more reluctant to associate with your company if your company provides them with this option, as they would not have to go through a lengthy transaction process, but will get instant access to the money, thus can resume their purchases.

The prepaid card program allows employees to access their salary as soon as the company deposits it. No matter where your customers or employees are located, they will be able to use the card due to the company's collaboration with Visa and MasterCard, as these brands have garnered worldwide recognition in more than 100 countries.

Opting for a co-branded prepaid card has a number of benefits and if you want to bring additional growth, success and publicity to your business, offer a co-branded card to your customers, printed with your logo for additional marketing.




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